The front desk shapes the guest's first and last impression of a hotel. Front office mystery shopping measures reservations, arrival, check-in, requests and check-out against your brand standards. Use this checklist on its own or as part of a full [hotel guest journey audit](/insights/hotel-guest-journey-audit-guide).
Mystery Shopping
Hotel Front Desk Mystery Shopping Checklist
Reservations
- Call or chat answered promptly, with the hotel and agent name
- Room types, rates, inclusions and cancellation terms explained
- Upselling offered appropriately, such as room upgrades or packages
- Confirmation sent promptly and accurately
Arrival and check-in
- Guest greeted on arrival by the door or bell team
- Check-in completed within the agreed time
- Guest addressed by name and the booking details confirmed
- Room features, Wi-Fi, breakfast times and facilities explained
- Upgrade or loyalty benefits offered where relevant
During the stay
- Requests to the front desk handled promptly and followed up
- Concierge recommendations personalised and accurate
- Problems resolved with an apology and an appropriate gesture
Check-out and billing
- Check-out efficient, with the bill explained
- Charges accurate, with no unexpected items
- Guest thanked and invited to return
- Transport assistance offered
Sample evaluation questions
- How many minutes did check-in take?
- Were you addressed by name? (Yes / No)
- Were breakfast times and facilities explained? (Yes / No)
- Was your request handled within the promised time? (Yes / No / Not applicable)
- Was your final bill accurate? (Yes / No)
How to score front office evaluations
Speed, personalisation and accuracy should carry the most weight. Compare shifts as well as properties, since service levels often differ between day and night teams. See our hotel mystery shopping page for programme options.
Related checklists
See all mystery shopping checklists by industry, including the restaurant checklist.
Frequently asked questions
What does a hotel mystery guest evaluate at the front desk?
Reservations, arrival, check-in speed, guest recognition, explanations of facilities, request handling, check-out and billing accuracy.
Do mystery guests stay overnight?
For full front office evaluations, yes. Shorter programmes can test reservations by phone and chat, or day-visit services such as restaurants and spas.
Can front desk evaluations be done in Arabic?
Yes. Evaluators can be matched by language and nationality to your key guest segments.
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